Alef Group launches “new generation” of business
and leisure developments with “Zero 6”

January 19, 2017


Reflecting Sharjah’s rich history of culture, education and architecture, Alef Group is pioneering worldclass residential, retail, business and leisure projects in the emirate with its latest retail venue – Zero 6 – set to establish a new standard in Sharjah’s retail development.

Founded by Sheikh Khalid Bin Sultan Al Qasimi in 2013 and headquartered in Sharjah, Alef Group holds a projected AED 4 billion worth of assets and a land bank of AED 1 billion. The company has rapidly established itself as a leading developer of premier lifestyle communities, destinations and experiences in the emirate.

Through investment and strategic joint ventures, Alef Group has capitalised on Sharjah’s status as an evolving modern metropolis noted for continued growth and its unique geographical position as a connecting link between Dubai and the Northern Emirates.

Commenting on Alef Group’s vision, Sheikh Khalid said: “It is our aim to provide an ‘ultimate lifestyle experience’ in Sharjah and beyond, by offering the very best to both residents and retailers alike.”

Sheikh Khalid defines Alef Group’s approach as one that invokes concepts reflecting contemporary architecture and modern day experiences, while responding to the changing needs and expectations of the next generation.

Zero 6: With a mixed portfolio of world-class residential, retail, business and leisure projects, Alef Group’s latest lifestyle development – Zero 6 – is already being labelled as the “first of a new generation of lifestyle retail venues”.

With a striking design that is sophisticated, contemporary and with an ambiance that is carefully created with the shopper in mind, Zero 6 is an elegantly designed setting where trendsetters will immediately feel at home.

One of the key features of the Zero 6 experience is the outdoor terrace that gives access to a range of internationally recognised and locally based restaurants and cafes. This seamless outdoor seating area is set to be the heart and hub of the development.

Another key feature will be a nine-screen cinema complex, where moviegoers will be able to enjoy the latest blockbuster films on the largest IMAX screen in the UAE.

“We continue to carefully select our partners to create the most desirable experience for our customers and the community. In the case of Zero 6, we are aiming to do this by acquiring the likes of the best gyms, family entertainment centres, nurseries and more,” added Sheikh Khalid.

Located one kilometre from Sharjah International Airport, Zero 6 is perfectly situated near high-end residential areas and will welcome a burgeoning new generation of trendsetters, the style conscious and families with children.

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